Privacy Policy

Effective Date: March 22, 2026

Advance Appliance Ltd. (“Advance Appliance Ltd.,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information we collect, use, disclose, and store in the course of providing appliance repair, installation, diagnostic, parts, customer support, and related services.

This Privacy Policy explains how we handle personal information collected through our website at advanceappliance.ca (the “Site”), through phone calls, emails, text messages, online forms, booking requests, invoices, payment processing, in-person service visits, and other interactions with our business.

By using our Site or services, you acknowledge that your personal information may be collected, used, disclosed, and stored as described in this Privacy Policy.

1. What Personal Information We Collect

We may collect personal information that you voluntarily provide to us, including:

• your name
• phone number
• email address
• mailing address or service address
• appliance brand, model, serial number, and service-related details
• appointment history, service records, estimates, invoices, and warranty-related information
• communications with us by phone, email, SMS, web form, or other channels
• payment-related information necessary to process payments or issue refunds, though full payment card details may be processed by third-party payment providers and not stored directly by us
• any other information you choose to provide when requesting service or communicating with us

We may also collect limited technical and website usage information, such as:

• IP address
• browser type
• device type
• operating system
• referring pages
• pages visited on our Site
• date/time of access
• cookie or session data

Where applicable, we may also collect call recordings, voicemail messages, chat records, or uploaded photos/videos that you provide to help us diagnose or complete a service request.

2. How We Collect Information

We may collect personal information when you:

• visit or use our Site
• submit a contact form, booking form, estimate request, or service inquiry
• call, text, or email us
• communicate with our office staff or technicians
• request appliance repair, installation, maintenance, inspection, or parts-related service
• make a payment or request financing or billing support
• interact with our advertisements, emails, or promotions
• provide reviews, testimonials, or survey responses

In many cases, we collect personal information directly from you. In some cases, we may receive information from another person acting on your behalf, a property manager, landlord, builder, manufacturer, warranty company, payment processor, or another service-related source where permitted by law.

3. How We Use Personal Information

We may use your personal information for reasonable business purposes, including to:

• respond to inquiries and booking requests
• schedule, confirm, reschedule, and manage appointments
• diagnose appliance problems and provide repair, installation, or maintenance services
• prepare estimates, invoices, receipts, and service documentation
• process payments, refunds, credits, and collections
• communicate with you about appointments, technician arrival, parts, delays, updates, follow-up, or warranty matters
• maintain service records and internal business records
• improve customer service, operations, website functionality, and service quality
• send service reminders, maintenance notices, company updates, promotions, or marketing communications where permitted by law
• investigate complaints, fraud, abuse, chargebacks, disputes, or security incidents
• comply with legal, regulatory, tax, insurance, accounting, or contractual requirements

We collect, use, and disclose personal information with your consent, where consent is implied by your request for service, or as otherwise permitted or required by applicable law.

4. Cookies and Similar Technologies

Our Site may use cookies, pixels, analytics tools, and similar technologies to improve user experience, remember preferences, understand site traffic, measure ad performance, and support website functionality.

You may choose to disable cookies through your browser settings. However, some parts of the Site may not function properly if cookies are disabled.

5. How We Share Personal Information

We do not sell or rent your personal information.

We may disclose personal information to trusted third parties where reasonably necessary for our business operations, including:

• employees, dispatchers, technicians, and authorized representatives
• website hosting, cloud storage, email, communication, and productivity providers
• customer relationship management, scheduling, invoicing, or dispatch software providers
• payment processors, accounting providers, and financial institutions
• advertising, analytics, and marketing service providers
• manufacturers, suppliers, distributors, warranty administrators, or parts providers where needed for diagnosis, warranty, parts ordering, or service completion
• insurers, legal advisers, professional advisers, or collection agencies
• government authorities, regulators, law enforcement, courts, or other parties where required or permitted by law

We may also disclose information in connection with a business transaction, financing, corporate reorganization, sale of assets, merger, or similar event, subject to appropriate protections where required.

We may use aggregated, anonymized, or de-identified information for reporting, analytics, business improvement, and marketing purposes.

6. Service Providers Outside Canada

Some of our service providers may collect, use, disclose, store, host, process, or back up personal information outside Canada, including through systems operated in other jurisdictions.

This may include providers used for email, cloud storage, website hosting, customer communication, scheduling, document storage, analytics, or related business operations, including Google services where applicable.

As a result, your personal information may be accessible to courts, law enforcement, national security authorities, or regulators in those jurisdictions in accordance with their laws.

You may request information about our policies and practices regarding service providers outside Canada by contacting our Privacy Officer using the contact information at the end of this Privacy Policy.

7. How We Protect Personal Information

We use reasonable administrative, technical, and physical safeguards appropriate to the sensitivity of the information to help protect personal information against loss, theft, unauthorized access, use, disclosure, copying, modification, or destruction.

These safeguards may include:

• restricted access to records and systems
• account passwords and authentication controls
• role-based access where appropriate
• secure service providers and software tools
• staff training and confidentiality expectations
• device and communication security measures
• reasonable retention and disposal practices

However, no method of transmission over the internet or method of electronic storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.

8. Retention of Personal Information

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, to provide services, maintain business and tax records, resolve disputes, enforce agreements, comply with warranty obligations, and satisfy legal, accounting, insurance, or regulatory requirements.

When personal information is no longer reasonably required, we will securely delete, destroy, anonymize, or de-identify it, subject to legal or operational retention requirements.

9. Accuracy and Your Choices

We make reasonable efforts to keep personal information as accurate and up to date as necessary for the purposes for which it is used.

You may request correction of inaccurate personal information or withdraw consent to certain uses of your personal information, subject to legal, contractual, and operational limitations. If you withdraw consent, some services or features may no longer be available to you.

10. Access Requests

Subject to applicable law and limited exceptions, you may request access to personal information we hold about you and request correction of inaccurate information.

To make an access or correction request, please contact our Privacy Officer using the contact information below. We may request enough information to verify your identity before responding.

11. Marketing Communications

If you subscribe to our mailing list or otherwise consent to receive marketing communications, we may send you company news, promotions, service reminders, maintenance information, or special offers.

You may unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us directly. Even if you opt out of marketing, we may still send service-related or transactional communications.

12. Third-Party Websites and Services

Our Site may contain links to third-party websites, booking platforms, payment portals, maps, videos, reviews, or external services. We are not responsible for the privacy practices, content, or security of third-party sites or services. We encourage you to review their privacy policies before providing personal information.

13. Children’s Privacy

Our Site and services are not directed to children, and we do not knowingly collect personal information from children as a primary business practice. If we become aware that personal information has been collected from a child inappropriately, we will take reasonable steps to delete it where required.

14. Privacy Breaches

If we become aware of a privacy or security incident affecting personal information, we will assess the incident and take reasonable steps required under applicable law, which may include containment, investigation, notification, recordkeeping, and reporting where required.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or technology. When we update this policy, we will post the revised version on this page and update the Effective Date above.

Your continued use of the Site or our services after changes are posted means you accept the updated Privacy Policy, to the extent permitted by law.

16. Contact Us

If you have any questions about this Privacy Policy, our privacy practices, our use of service providers outside Canada, or your personal information, please contact our Privacy Officer:

Advance Appliance Ltd.
Privacy Officer17904 107 Ave NW
Edmonton, AB T5S 1J1
Phone: 587-882-3225

Privacy@advanceappliance.ca